Advertising Information
Pacific Horticulture circulates to thousands of independent subscribers and members of six West Coast horticultural societies:
- California Horticultural Society
- Northwest Horticultural Society
- San Diego Horticultural Society
- San Francisco Botanical Garden Society
- Southern California Horticultural Society
- Western Horticultural Society
These subscribers are keenly interested in plants and gardens and the magazine is an excellent vehicle to carry your ads for all things horticultural.
Ad Requirements
Note the following general information:
- Reserve your ad space as early as possible by contacting Margot Sheffner at the address below. She will give you the email address for submission of artwork.
- PDF files saved in "Print Quality" mode with all fonts embedded are preferred.
- Our required border will be added at no charge. Ad art can touch border but border must not be broken by art or type.
- Prices are for publication-ready art and type. Files requiring adjustment for changes or incompatible program will incur an additional charge.
- Agency discounts not offered. Coupon clip-outs not accepted.
Dates
| Issue Published | Closing Date |
|---|---|
| January | October 25 |
| April | January 25 |
| July | April 25 |
| October | July 25 |
Prices
| Border Dimensions | 1x | 4x = 10% discount (prepaid) | |
|---|---|---|---|
| Eighth Page | 2-7/8 x 2 | $125.00 | $112.50 x4 = $450.00 |
| Quarter Page | 2-7/8 x 4-1/16 | 246.00 | 221.40 x4 = 885.60 |
| Color | 369.00 | 332.10 x4 = 1328.40 | |
| Half Page | 2-7/8 x 8-1/4 (vertical) or 6 x 4-1/16 (horizontal) | 486.00 | 437.40 x4 = 1749.60 |
| Color | 729.00 | 656.10 x4 = 2624.40 | |
| Full Page | 6 in. x 8-1/4 in. | 960.00 | 864.00 x4 = 3456.00 |
| Color | 1440.00 | 1296.00 x4 = 5184.00 | |
| Back Cover | 6 x 7 ( 2/3 page) | 1125.00 | 1012.50 x4 = 4050.00 |
| Color | 1631.20 | 1468.08 x4 = 5872.32 | |
| Classified section $1.00/word, min: | $47.00 | 42.30 x4 = 169.20 | |
The 10% discount is for four unchanged insertions prepaid with order.
Contact Information
Margot Sheffner
Administrative Director
P O Box 680
Berkeley, CA 94701
Phone: 510/849-1627
Fax: 510/883-1181
advertising
pacifichorticulture.org